WHAT IS NATURAL PRODUCT FORMULATION?
Formulation is a method of invention, using set parameters known to create desired results, while still allowing for modifications to the individual ingredients. Created by the cosmetic chemist industry, formulation is now reinvented by natural cosmetic formulators using safe, non-toxic, and naturally derived ingredients.
WHY NATURAL
Perhaps you are already aware of the “green washing” happening in the natural beauty space: Cosmetic chemists are scrambling to stay relevant as the beauty industry demands natural products. But organic and natural ingredients are foreign to these chemists, so they use their same chem-heavy formulas with the addition of a few natural extracts and package it to look the part, while the majority of the ingredients contained within remain known and proven carcinogens.
Mastering the art and science of natural product formulation gives you the power to ensure the quality and safety if your products. You can plug your desired ingredients, scents, and homemade extracts into formula sheets of your own design;
you will have the freedom to produce anything you can dream up, in your desired batch size, time and time again.